I don’t care enough about this to look into it, but even if you’re right, 40 million is a long ways away from 4 billion. So UFC dropped 38 million from before SEG sold it to Zuffa yet I remember all the numbers being talked about for the UFC sale was about 2-3 billion and then it sells for 4 billion.
What did Zuffa bring to the sport that wasn’t already there?
Eyes. Lots more of them. A reality tv show. A Fox tv deal. Celebrities. Basically they made it mainstream.
Look man, you can be an old school, hardcore fan all day long, but please don’t try and tell me that Art Davie and crew did as much as Dana and Lorenzo did for the sport.
Its important to know the history if you're making the claim 'so-and-so built the sport'
In 20 years there will be sherdoggers who believe WME built the sport.
Long story short, Bob Meyrowitz (SEG President) already had MMA sanctioned in New Jersey....the next stop was Vegas, which would make or break the company.
He did all the political legwork (thats american for bribes and favors) necessary to ensure he had the votes necessary to get sanctioned in Nevada.
Its important to note that he wouldnt have requested a hearing until he was certain he had the votes.
He goes before the NSAC to get sanctioned and gets denied despite already being assured he had the votes.
At that time, the company was worth 40 million.....however getting sanctioned in the world fight capital would have tripled or more the value of the company. But getting denied sanctioning completely destroyed the UFCs value.
Can you guess who was the executive commissioner of the NSAC at the time?
Lorenzo Fertitta.
Fertitta then buys the UFC at the reduced value and gets it sanctioned in Vegas by his former co-workers within the next year
without changing a single rule from the time SEG was denied sanctioning. The company value skyrockets up from 2 million and the rest is history.
Its a 3 minute clip.....but a very important 3 minute clip when understanding the history of mma.
Nevada politics is corrupt as fuck. Just a bunch of rich local oligarchs forming commissions to take otherbusinesses money with the courts upholding all their decisions.
Behind almost every great fortune, is a great crime.