You would never see Bass Pro Shop backing Kaep, for obvious reasons.
Actually I am rather stunned that Nike backs him, cause I always saw Nike as a company that strictly cared about the bottom line only, and would never do anything remotely riske that could perceivably hurt their bottom line. This is a company that pays Asian workers pennies on the $ and then marks up their product to the tune of several hundred %.
I do agree with Kaep but I won't be buying anything Nike, owing to their labor practice. Plus their shoes are ugly.