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Watching Jon Jones v Gus pre fight hype, and seeing all the shit he gets for being cocky, it makes me wonder what difference there would be if he just said nothing at all.
Did Fedor avoid a ton of mind games and bullshit with his stoicism and respect for his opponents? By refusing to rise to the bait, did he keep it all in the game, or did his foreign language, and reluctance to comment, ultimately hurt his box office?
Are we in a different era when all fighters, especially in the UFC have to do their hype work, as part of the game, or is their still a place for someone who smiles, says nothing and then just beats the shit out of people.
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