- Joined
- Aug 13, 2006
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The situation is a huge PR fail. Dana's a moron. But we knew this already.
How is that a fail? You get to keep your cash cow, play the good guy, and cover your bases against hostile reporting.
What could have been done that would be better for the company? Strip one of the biggest stars, and have 2 guys the casual fans don't care about fight for the right to be called a paper champ by the hardcore fans?
This is column inches. It's money. The more controversy swirls around Jones the more people will pay to see him taken down a peg. Why would the UFC do that for free when a half million people will pay to see it?