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Biggest Marketing Hype Con jobs perpetrated by the UFC

Discussion in 'UFC Discussion' started by Dessyboy, Dec 31, 2016.

  1. Dessyboy Green Belt

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    For Rhonda, it was that she was a 'once in a lifetime' athlete. To be fair she was and is a decent athlete and a champion, just no where near the level the UFC was hyping her up to be

    Other UFC marketing hype con jobs include

    Shamrock v Tito - Three times ! convincing the public that Shamrock had anything at all for Tito. Shamrock was so far shot, it was like a women's soccer team playing Brazil.

    That James Toney had any business being in the Octagon - nuff said

    That CM punk had any business being in the Octagon - nuff said

    There have been some overhyping but the above examples are of outright fraud
     
  2. No Mas McGee Banned Banned

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    who's rhonda?
     
  3. Irishwhiskey119 Banned Banned

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    You bought into all of them until after they were exposed. The whole point is to drive interest and you got interested and still are apparently.
     
  4. Obsidian Fracture No sunshine when it's on

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    Sage Northcutt and Paige Van Zant got embarrassed after a massive marketing push.
     
  5. Blayt7hh Steel Belt

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    The first Shamrock Tito fight was fucking awesome
     
  6. Blayt7hh Steel Belt

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    I sure hope he didn't buy into Toney and Punk
     
  7. Kneepocalypse This is your god now.

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  8. Bmurray Black Belt

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    The UFC marketing budget is not spent proportionally to their estimation of each fighter's skill, and it never will be.
     
  9. ostlerrage Banned Banned

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    Platinum hype perry. quickly dethroned
     
  10. No Mas McGee Banned Banned

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  11. Nick Kilian Amateur Fighter

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    She was starching everyone in her path in one round and it was a 'marketing con job'.
    Ok dude way to jump on the Troll bandwagon after a loss. No doubt she is not as good as EVERYONE thought watching her earlier fights. But it was marketing getting it wrong not everyone watching her tear through the woman's division for years.
     
  12. I am Everywhere Sherdog Millionaire

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    It doesnt have to be, but they dont have to pretend it is..
     
  13. ArtOfDrowning Lecter Belt

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  14. cheat toes raising hell

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    this is fantastic!!!
     
  15. Rod Farva War Big Nog!

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    Royce vs Hughes
     
  16. DelanoRunnymede Purple Belt

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    What the fuck is happening here?! I just shit my pants
     
  17. thechoice2 Banned Banned

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    That TRT Belfort was clean because Dana said "we're testing the shit out of Vitor Belfort" but conveniently forgetting to mention that he failed one of their tests and that they were covering it up.
     
    Last edited: Dec 31, 2016
  18. Smoking Indoors Banned Banned

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    I have that very same question.
     
  19. tru3f4n Red Belt

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    Jon Jones said said it the best best when referring to Ronda & Conor they bought into their own hype in Ronda's case she might have had a bit of help from the people around her but it wasn't no con job.
     
  20. Bmurray Black Belt

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    I don't think they do pretend it is. If you want to talk official rankings or matchmaking sure, but for promotional stuff I think they're pretty blunt as to why they spend their money where they do. All sports are the same in that regard. Look at how the Cowboys get more Sunday major-network games and thanksgiving games than anybody else, or how Tiger Woods was the most promoted golfer at the Hero World Challenge (not the highest ranked golfer there).
     

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