Are Lower weight classes less marketable?

[The Crocodile]

For instance do you think more people would buy a PPV if it's mighty mouse vs Benavides or like a Weidman vs machida? If so why?

 

[Degen Gambler]

bigger is better, everyone know that

 

[EndlessCritic]

Clearly.

It explains why guys like Mayweather and Pacquiao who have fought their entire careers from 125-145 are so unmarketable.

 

[Gawain]

Weidman/Machida will outdraw Mighty Mouse/Benavidez. Casuals really don't care to watch two guys about the size of junior high school students throw down.

 

[Jamoke]

Yes it is. And I know people will immediately bring boxing, but these are two different sports. Women in MMA are very popular, no one gives a shit about women in boxing. Lower weightclasses in boxing are popular, no one gives a shit about lover weightclasses in MMA.

 

[theanticool]

Meh. I think it has more to do with selling individuals than it does selling weight classes. That's why Rousey outsold Cain-JDS 3.

 

[EndlessCritic]

Yes it is. And I know people will immediately bring boxing, but these are two different sports. Women in MMA are very popular, no one gives a shit about women in boxing. Lower weightclasses in boxing are popular, no one gives a shit about lover weightclasses in MMA.

People don't give a shit about WMMA either, they just care about rousey.

 

[RachelZane**]

yes they are

 

[thefaintjoy]

Marketability is more than how much you weigh, you know?

 

[divljak]

HW is where its at


Low weight classes are like watching 2 mosquitoes buzzing and plinking at each other for 15 mins.


Now...
To save low weight clases we need to give them some weapons, not bladed of course, but stuff like sticks, tonfas, police bats, etc, even make it so like every fighter has its own preferred weapon and style

 

[Oenomaus]

Down the road they can turn into very marketable weight classes with marketable fighters, but the reality is FW/BW were added to the UFC in 2009 iirc, and FLW even more recently. The weight classes are beginning to establish depth, but it's terribly difficult to garner interest in a weight class like FLW when a large portion of the audience has never heard of the competitors outside of the top 5. In addition, the heavier weight classes have a history to them, a nostalgic factor that the lowest weight classes fail to have because they are so new relative to every class above them.

 

[overeem chin]

Meh. I think it has more to do with selling individuals than it does selling weight classes. That's why Rousey outsold Cain-JDS 3.

disagree Aldo & Barao are prime examples of top small guys , aldo with more name value but cant sell for sh**.

Rousey not only has a name but the women in general are bigger draws..From what i hear TUF women fights had more views than the guys

Im one of the people that watch MMA but not interested in anything below 155 for men but am a huge fan of the women division after being introduced through carano and Strikeforce

 

[divljak]

Down the road they can turn into very marketable weight classes with marketable fighters, but the reality is FW/BW were added to the UFC in 2009 iirc, and FLW even more recently. The weight classes are beginning to establish depth, but it's terribly difficult to garner interest in a weight class like FLW when a large portion of the audience has never heard of the competitors outside of the top 5. In addition, the heavier weight classes have a history to them, a nostalgic factor that the lowest weight classes fail to have because they are so new relative to every class above them.

its not about history or depth, really its just that small guys dont have any weight behind them

 

[vcmmafan]

People generally are more excited for great heavier class fighters. I'm not the one to decide if that's fair...

 

[Rampage_Jackson]

of course smaller guys are less marketable in MMA

 

[Meathead Jock]

At this point they are, but I think a lot of it is how the UFC markets itself, as boxing, real wrestling, (and the WWE) has shown us that smaller guys can be marketable too.

 

[GrAtI]

they are

 

[JohnRam87]

To save low weight clases we need to give them some weapons, not bladed of course, but stuff like sticks, tonfas, police bats, etc, even make it so like every fighter has its own preferred weapon and style

Sheeeeeet, way ahead of ya, brah.

 

[divljak]

People generally are more excited for great heavier class fighters. I'm not the one to decide if that's fair...

its not fair, o hey e eeey, isnt it ironic

HW represent the biggest and the baddast, and that is basically it.


When you look at it, every fighter could gain weight in muscle mass and fight in HW, but they dont, so joke is on them

 

[MilesAbove]

Most people would watch two rhinos awkwardly fight rather than watching two cats tear eachother apart. No real rhyme or reason to it.... people also just love shiny things. Bitches want diamonds when they KNOW they're pointless.