lol you are making it seem like pbc is actually a thing in u.s lol. I'm guessing you are from the UK cause you know nothing of u.s boxing. your average boxing fan in u.s follows the top fighters in Showtime, HBO, and the hardcores watch fox, ESPN, for their boxing fix. ggg has been getting lots of press, canelo got lots of media coverage in his fight with cotto, and now vs khan. canelo vs khan had press conference in England, new York, and los Angeles. Only casual boxing fans like you think boxing is dead. in u.s pbc is not a top boxing promoter, when people in u.s read pbc they think of pbs tv station that airs Elmo and sesame street.It turns out the UFC Gym franchise is owned by another company, and the UFC only owns a percentage of it.