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For the past two months Dana White has been relentlessly promoting and spouting off on the way in which he is 'going to unveil the future of fighting' and change the entire sporting landscape for all of eternity or something (check this thread for more info).
Well folks, 'the future' is finally here, unfortunately it looks like Dana will first have to go back to the past and check whether he even said anything about any futures:
Dana White: "I haven't said anything big other than that so it must have been this, yeah, I think when I said I'm gonna show you guys the future of fighting, I was talking about the Apex"
The UFC Apex facility officially opened its doors today, the 134,000 square-foot production facility will be home to Dana White’s Tuesday Night Contender Series as well as any form of competition or entertainment show that Dana sees fit or wants, including; Jiu-Jitsu tournaments, boxing fights, comedy shows and various events not exclusive to UFC.
Craig Bosari (UFC VP of Operations & production): "We needed something that was custom build for us, the ability to flip a switch and on a moments notice put on events and create content. As this started to come together.. in the architectural designs we realized it doesn't have to be sports, it can be entertainment, it can be concerts, comedy shows."
Reporter: "What everyone is holding over your head is 'I am going to show you guys the future of fighting' why is this.. I mean it is obviously a beautiful facility.."
Dana White: "Because there has never been a place that's been built and designed for fighting, I mean we can go to the nicest arenas in the world, the O2 in London, you can go to MSG, you can go down right the street here to T-Mobile, none of them were designed for fighting, this place is built and designed for fighting, these young guys that come in tonight and throughout the rest of the contender series will never fight in a nicer venue, one that is actually laid out for fighting and thought of and designed for fighting, you'll see the warm-up rooms, the bathrooms, the showers, ummmm the extra warm-up space if we have bigger fights... cut men, I mean there is a cut-men room with.. you know, usually we are in a room that they give us and the cutman brings whatever is in his bag this place will be stocked with everything that they need and the list goes on and on."
Dana White: “UFC APEX is going to be a massive game changer for combat sports and for UFC. We are limited only by my imagination, when you think of where we started and where we are now, it’s pretty incredible, but we haven’t even scratched the surface of how big this will become.”
Well folks, 'the future' is finally here, unfortunately it looks like Dana will first have to go back to the past and check whether he even said anything about any futures:
Dana White: "I haven't said anything big other than that so it must have been this, yeah, I think when I said I'm gonna show you guys the future of fighting, I was talking about the Apex"
The UFC Apex facility officially opened its doors today, the 134,000 square-foot production facility will be home to Dana White’s Tuesday Night Contender Series as well as any form of competition or entertainment show that Dana sees fit or wants, including; Jiu-Jitsu tournaments, boxing fights, comedy shows and various events not exclusive to UFC.
Craig Bosari (UFC VP of Operations & production): "We needed something that was custom build for us, the ability to flip a switch and on a moments notice put on events and create content. As this started to come together.. in the architectural designs we realized it doesn't have to be sports, it can be entertainment, it can be concerts, comedy shows."
Reporter: "What everyone is holding over your head is 'I am going to show you guys the future of fighting' why is this.. I mean it is obviously a beautiful facility.."
Dana White: "Because there has never been a place that's been built and designed for fighting, I mean we can go to the nicest arenas in the world, the O2 in London, you can go to MSG, you can go down right the street here to T-Mobile, none of them were designed for fighting, this place is built and designed for fighting, these young guys that come in tonight and throughout the rest of the contender series will never fight in a nicer venue, one that is actually laid out for fighting and thought of and designed for fighting, you'll see the warm-up rooms, the bathrooms, the showers, ummmm the extra warm-up space if we have bigger fights... cut men, I mean there is a cut-men room with.. you know, usually we are in a room that they give us and the cutman brings whatever is in his bag this place will be stocked with everything that they need and the list goes on and on."
Dana White: “UFC APEX is going to be a massive game changer for combat sports and for UFC. We are limited only by my imagination, when you think of where we started and where we are now, it’s pretty incredible, but we haven’t even scratched the surface of how big this will become.”
