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DVR is added to the final ratings
Most people don't even have Hulu...
That's a lot of money that the USA Network is paying for being only a "stick measure."
Blatantly false information. Nearly everyone is streaming shows nowdays. You want a true way to measure how over a storyline is. Check crowd attendances, pPV buys, WWE network signings and whose merchandise sales are hot. As I said using ratings as your only measuring stick is archaic.
This is not about if I think the storyline is good. Its about you using an outdated source of measurement to measure if its successful or not.