I'm sorry since when do you get to determine what should matter and what shouldn't? It all matters. At the end of the day this is a profession.. certainly the aspect of skill and status in the world being the top martial artist is huge but at the end of the day that $$$ is what a profession is all about. These guys dont fight for free for a reason.. Its about MONEY. Its a business. In a very real sense if you make the most money you are in a sense the most successful. There are different ways to measure success. As a martial artist surely Khabib has taken the lead.. as a businessman and money maker Conor's got him by a mile.