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But Lesnar was a star beforehand. And Rousey is the anomaly/novelty because she was the first bigtime women’s mma fighter in the UFC. McGregor is a homegrown mma fighter who transcended fighting to become a name that hangs itself amongst the Ronaldo’s, Curry’s, and Mayweather’s of the sports world. Look at his IG. Guy has double the followers of Kyrie Irving. Who is one of the biggest names in basketball. He’s a mega star. Sometimes it’s crazy to see considering he was just a loudmouth kid talking shit in Cage Warriors at one point. Even though I am not a fan, I must admit I enjoyed his rise/ascension into superstardom. It’s been amazing to witness him going from a nobody to hanging with Cristiano Ronaldo, to fighting Floyd, and now starting his own Whiskey that will no doubt take off as well. Man is legendary and even his haters have to admit it.
Brock's WWE career had little impact on his MMA one. And Ronda being the first female fighter that was pushed hard in the UFC doesn't guarantee that she would become a star like she did.