http://www.mmaweekly.com/in-the-age-of-conor-mcgregor-clones-stipe-miocic-only-cares-about-winning
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Stipe Miocic can honestly say he’s not sure he’s the champion the UFC wants right now.
In an age where superstars sell the most pay-per-views, thus creating the most revenue for the promotion, the UFC — and every other organization across the globe — is looking to build those athletes who put butts in seats and make people willing to pay $60 every time they step inside the cage.
Conor McGregor is by far the greatest example of this superstar stalking that takes place in mixed martial arts these days, thanks to the 29-year-old Irishman becoming one of the most talked about athletes on the planet regardless of the sport that he competes in. McGregor reached his status as the biggest draw in combat sports by a combination of his quick wit, loud mouth, and ability to back up everything he says inside the cage.
UFC president
Dana White has often called McGregor a ‘unicorn’ — a mythical creature that probably doesn’t exist outside of the one superstar currently driving around in $500,000 cars throughout Dublin, Ireland. But McGregor’s arrival hasn’t stopped a bevy of clones from emerging in his image by either trying to talk like him, act like him, or at the very least adding the words ‘money fight’ to their vocabularies and then vomiting them back up as often as possible whenever asked about what comes next.
But Miocic is a different kind of animal.
He doesn’t talk trash. He dresses nice, but he’s not touting custom made suits that will be transformed into a clothing line for men. He doesn’t drive luxury cars. He’s not hobnobbing with celebrities. And chances are, you’ll never see him wear a pair of sunglasses indoors.
Miocic is only about one thing and that’s winning."
) has some of the bland'ess fucking players on the planet. In fact there media trained to be boring and say the bare minimum when a mic is in front of them. Yet they have millions in endorsements. 
