Ratings report: Sage Northcutt proves to be real ratings star of UFC Austin

Discussion in 'UFC Discussion' started by TCE, Feb 21, 2018.

  1. TCE

    TCE Silver Belt

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    Sunday night’s UFC Austin show, headlined by Donald Cerrone’s first-round win over Yancy Medeiros, averaged 893,000 viewers — a healthy number given competition of both the Olympics and the NBA All-Star game.

    An event on a similar Sunday last year with Derrick Lewis vs. Travis Browne headlining did 907,000 viewers, but with lesser sports competition.

    Sunday’s UFC Austin show also did 13,959 viewers for an average minute streaming on digital services FOX Sports Go and FOX Now.

    The most notable thing is that the show peaked early, with 1,078,000 viewers tuning in for the Sage Northcutt vs. Thibault Gouti fight which opened up the main card, showing that even though he hasn’t lit the MMA world on fire, Northcutt remains a ratings draw.

    Competition included the Winter Olympics doing 16,375,000 viewers on NBC and 1,714,000 viewers on NBC Sports Network head-to-head. The NBA All-Star game did 6,449,000 viewers on TNT.

    UFC Austin’s prelims featured three first-round finishes, which makes for a more exciting show but less fight time, which is detrimental to ratings. The prelims averaged 675,000 viewers on television and 14,466 viewers streaming. They also featured no major stars, with Carlos Diego Ferreira vs. Jared Gordon serving as the featured fight.

    In 2017, main cards on FS1 averaged 795,412 viewers and prelims averaged 634,929.

    The UFC Austin pre-fight show on FS1 did 131,000 viewers and the postfight show did 202,000 viewers.

    Bellator’s Friday night show, built around a heavyweight tournament match that saw Matt Mitrone win a decision over fellow ex-UFC contender Roy Nelson, averaged 476,000 live viewers and another 79,000 watching via DVR over the next three days, totaling 555,000.

    It also faced Olympic competition on NBC (16,579,000 viewers) and NBC Sports Network (2,339,000 viewers) as well as Friday night activities related to NBA All-Star weekend.

    https://www.mmafighting.com/2018/2/...deiros-leads-to-893000-viewers-for-ufc-austin
     
  2. Dick

    Dick 1PunchKO Staff Member Senior Moderator

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    All this proves is everyone turned the channel after that horrible fight. Way to go Sage.
     
  3. Kung Fu Tze

    Kung Fu Tze Skin that Smokewagon !!! Staff Member Senior Moderator

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    Proof... People love good looking people. ;) . The kid has skills but doubt he will be a top tier fighter...
     
  4. Katsumi Yamada

    Katsumi Yamada Silver Belt

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    So the ratings peaked at the Sage vs Gouti fight. Either:
    A) sage is the most popular fighter on the card
    B) people tuned in to the first fight of the card and then saw 2 fighters looking bad then tuned out.
     
  5. SimonNova

    SimonNova I am sovereign

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    Sad that most people tuned in to watch a shit fight were a french guy found a way to lose vs a nice guy.
     
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  6. cambo78

    cambo78 Red Belt

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    [​IMG]
     
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  7. grinderman

    grinderman Gentlemen, this is democracy manifest!

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    lol, some wmma fights have blitzed his ratings.
     
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  8. Kryptt

    Kryptt Dead Belt Platinum Member

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    Super Sales Northcut!

    [​IMG]
     
  9. Buff

    Buff Trash Belt Degenerate

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    Not me... I was there for the Black Beast!!!

    PicsArt_10-07-04.15.43.jpg

    GOAT tactical display by Lewis imo.
     
  10. subhuman trash

    subhuman trash Mystic Tap Double Yellow Card Yellow Card Banned

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    He's pretty garbage. I've seen more entertaining fighters in WMMA.
     
  11. Reach4theSky

    Reach4theSky Playin' a riddim

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    There's no denying it, the kid's a needle mover...

    To a certain segment of the population..Not that there's anything wrong with that..
     
    Last edited: Feb 21, 2018
  12. Katsumi Yamada

    Katsumi Yamada Silver Belt

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    Why were sage's takedowns so shit in that fight?

    He's fast and athletic, Gouti was ripe to be taken down, but it looked like sage has no forward momentum when he shot in?

    What is he learning from Faber et al actually?
     
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  13. blaseblah

    blaseblah Silver Belt

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    Lmao wishful thinking
     
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  14. Zefram Cochrane

    Zefram Cochrane Red belt in warp theory and practice.

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    Savage
     
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  15. grinderman

    grinderman Gentlemen, this is democracy manifest!

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    sage will never ammount to much as a fighter. doubt he ever breaks the top 20 in his career.
     
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  16. KarateYeah

    KarateYeah Brown Belt Platinum Member

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    He's only 19, still a prospect. One day him and Erick Silva will fight for the title
     
  17. 20falarVerdades

    20falarVerdades Red Belt

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    Sage lost that fight lol
     
  18. jonathan274

    jonathan274 Firefly Belt

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  19. UL

    UL no more yellows

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    it's a shame he is a poor fighter though

    not really ufc calibre
    but then again you can say that for half the roster
     
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  20. MikalP

    MikalP Brown Belt

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    It's entirely reasonable to suggest that people turned it off during or after that fight because it sucked.

    Don't cards usually spike at the very beginning of the main card, dip if there's no good fights, then spike again for the main event?
     

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