This fight is definitely not mainstream, most casuals don't even know this amazing match-up is going down. With that being said, I've probably said it a thousand times on this forum, but it's been a while I haven't been so excited for a match-up. Greatest LW match-up in UFC/MMA history in my opinion, for all the reasons we know. I'll cut straight to the question without posting instragram follower stats and PPV Buys history. How many PPV buys you think this fight generates? Do you think Khabib's popularity in Russia will translate to PPV buys? I'll go with 450k.