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Woodley is rumored to return at ufc 228 September 8th, according to Dana. Keep in mind woodley sold over 300k PPVs for ufc 201/209. Colby is a bigger draw than Lawler or Thompson. Plus they have a rivalry going on.
UFC must promote this grudge match right with plenty of racial undertones ala Conor/Floyd (Don’t shoot the messenger, you know this is how it needs to be marketed to sell).
Assuming the main card looks something like this I say over 500k buys, and the highest selling PPV of 2018.
Woodley vs Covington
Usman vs Till
Rockhold vs Gustafsson
(Insert crappy WMMA matchup because unlikely it’s an all male main card)
Weidman vs Branch
UFC must promote this grudge match right with plenty of racial undertones ala Conor/Floyd (Don’t shoot the messenger, you know this is how it needs to be marketed to sell).
Assuming the main card looks something like this I say over 500k buys, and the highest selling PPV of 2018.
Woodley vs Covington
Usman vs Till
Rockhold vs Gustafsson
(Insert crappy WMMA matchup because unlikely it’s an all male main card)
Weidman vs Branch
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