Update: March 31, 2017 IT Trailer Becomes Most Viewed Trailer with 197 Million Views in One Day The first teaser trailer for the upcoming adaption of Stephen King's It was released just ahead of Warner Bros.' CinemaCon presentation Wednesday — and in its first 24 hours, it haunted the waking dreams of those on the internet, racking up 197 million views across platforms. In a single day, the New Line production had 81 million views on Facebook alone, and the trailer held the No. 1 spot on YouTube’s trending videos. Now, after 48 hours online, the trailer has 246 million views. The killer clown Pennywise helped dethrone The Fate of the Furious: Fast 8, which revved up to 139 million views in its first 24 hours, beating out Beauty and the Beast's previous record of 127.6 million. It is directed by Andres Muschietti and follows seven children who are terrorized by a being that exploits the fears of its victims, most often taking the form of Pennywise the clown in order to lure young children into the sewer. It hits theaters on Sept. 8. 'It' Dethrones 'Fate of the Furious' as the Most Viewed Trailer in 24 Hours with 197 Million Views ________________________________ Update: August 16, 2016 IT Producer Dan Lin Says the Remake is Like STRANGER THINGS While at The CW TCA presentation for the upcoming series Frequency, Collider asked producer Dan Lin what the tone will be for the It remake and he name-dropped the breakout Netflix series Stranger Things, which has earned a huge following for its faithful reverence to the hallmarks of the early 80s. The comparison comes not just because both projects star actor Finn Wolfhard, but because as Lin describes, It will be an “homage to 80s movies”. “I think a great analogy is actually Stranger Things, and we’re seeing it on Netflix right now. It’s very much an homage to ’80s movies, whether it’s classic Stephen King or even Spielberg . Think about Stand by Me as far as the bonding amongst the kids. But there is a really scary element in Pennywise.” Lin continued, talking about how well the young cast has bonded in these first weeks of shooting. Wolfhard’s presence certainly bodes well in that regard considering how the young ensemble ultimately stole the show in Stranger Things. “You catching me at a really interesting time because we’ve been shooting mostly the kids’ work and now Pennywise is starting. We clearly had a great dynamic amongst the kids. Really great chemistry is always a challenging thing with a movie like It because you’re casting kids who don’t have a ton of experience, but it ended up being really natural. Each kid, like a Goonies or Stand By Me, has a very specific personality and they’re forming the loser’s club obviously. And now finally the evil force is coming into our movie. We’ve spent a few months getting the kids to bond and now they’re going to fight this evil, scary clown." Lin also talked about why Skarsgard was ultimately the right actor to reinvent Pennywise, praising his different spin on the character. When Cary Fukunaga was attached, Ben Mendelsohn was his first choice before scheduling issues knocked him out of contention and Will Poulter signed on. But after Fukunaga departed, a new round of casting commenced and Bill Skarsgard landed the role. "His build is really interesting. he’s really tall and lanky, and feels a little clown like in his movement. When he came in — we had a lot of different actors read, and when he came in he had a different spin on the character that got us really excited. You’ve had Heath Ledger doing almost a clown joker, you’ve seen obviously Tim Curry as a clown. We wanted someone who created a Pennywise character that would stand on its own and Bill came in and created this character that frankly freaked us out." ‘It’ Producer Dan Lin Says the Remake Is Like ‘Stranger Things’; Talks About Bill Skarsgard's Performance as Pennywise the Clown Note: The original It thread was inadvertently deleted after the Sherdog migration.