This. But it's a Catch-22.
Going for the finish must not be worth the risk for Tyron, so unfortunately for the fans, he plays it safe. Making peanuts for so long would explain it -- the poor fucker made only $43K to get KOed by Marquardt, but got millions for his 3 boring defenses.
Becoming champ brings PPV points, and a massive raise, as the PPV share is usually many times their disclosed base salary. But boring fights decrease their future PPV sales and potential salary. I guess being fairly rich and hated is a happy medium for him.
https://www.google.com/amp/thesportsdaily.com/mma-manifesto/tyron-woodley-career-earnings/amp/