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In the suit, BPI alleged that ABC misled viewers by calling its lean finely textured beef "pink slime." LFTB is a common ingredient in beef products and is safe to eat, which ABC noted in its reports. However, even with assurances that the ingredient, made from the trimmings of a cow and treated with ammonia to kill bacteria, wasn't dangerous, the phrase "pink slime" turned off customers, the lawsuit claimed.
"They ignored the proper name," Webb said in his opening argument, according to The Hollywood Reporter. "When you have a major news organization that is calling the product 'slime,' witnesses will say they can't imagine anything worse. It connotes something disgusting, inedible."
BPI said it had to close three plants and lay off 700 workers because of the "pink slime" backlash.
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Good to see a news organization paying for dramatizing anything they want for ratings and headlines
In the suit, BPI alleged that ABC misled viewers by calling its lean finely textured beef "pink slime." LFTB is a common ingredient in beef products and is safe to eat, which ABC noted in its reports. However, even with assurances that the ingredient, made from the trimmings of a cow and treated with ammonia to kill bacteria, wasn't dangerous, the phrase "pink slime" turned off customers, the lawsuit claimed.
"They ignored the proper name," Webb said in his opening argument, according to The Hollywood Reporter. "When you have a major news organization that is calling the product 'slime,' witnesses will say they can't imagine anything worse. It connotes something disgusting, inedible."
BPI said it had to close three plants and lay off 700 workers because of the "pink slime" backlash.
_____________________
Good to see a news organization paying for dramatizing anything they want for ratings and headlines